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What is GEO and why does it matter for LLM advertising?

Generative Engine Optimization: getting your brand named inside the AI answer, the way SEO got you onto page 1 of Google. Once the machine answers the question, ranking matters less than being the recommendation. The new battle is for who owns the answer, the recommendation and the transaction.

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Answered by Igor Beuker · independent futurist · 84% Prediction Accuracy Rate

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